Tim Koba
274 Gray Rd | Ithaca, NY 14850
(607)279-6791 | timhkoba@gmail.com
www.linkedin.com/in/timkoba
I
am a highly certified professional passionate about finance, business, health,
fitness and leadership. I enjoy researching evidence based solutions, analyzing
data to drive decisions and sharing knowledge with others to reach their goals.
I thrive on meeting challenges, developing projects and leading teams to
achieve growth and profitability.
Education
SUNY Cortland Cortland, NY
Master of
Science,
Sport Management, overall GPA 4.11 Dec 2014
Bachelor of
Science,
Athletic Training, Magna Cum Laude May 2005
Finger Lakes
School of Massage
Ithaca, NY
Work Experience
Manager,
Athletic Performance Ithaca, NY
Cayuga
Medical Center 2010 –
2016
Based
on my performance as an athletic trainer creating relationships, building
programs and creating value for our patients, I was promoted to oversee our
high school relationships and athletic training outreach initiatives. That position morphed over time to expand
into leadership of staff scheduling and oversight in the clinic, inventory
control, coordinating our department marketing initiatives across platforms and
policy development. I would volunteer for as much responsibility as I could get
with my director saying at one point that “you basically did my job”
Ø Conceived,
built and developed a multidisciplinary service line to a peak of five high
schools, nine teams, and over 30 individuals grossing $20,000 over the 3 year
life of the program. I was responsible for program strategy, execution,
leadership, budgeting, marketing, billing and staff training, scheduling and
evaluation
Ø Succeeded in
utilizing Twitter and Mail Chimp to develop brand consistency
and content across platforms implementing a marketing newsletter targeted
towards key demographics with an average open rate of 25% (20% industry
average)
Ø Conducted
monthly meetings on injury referrals, revenue and marketing to analyze the
impact on our program in order to drive further growth
Business Consultant Ithaca, NY
After
graduate school I wanted to help small businesses get organized, so I
collaborated with them to write business and marketing plans, budgets and
financial projections to secure financing and then evaluated their financial
data to help drive their decision making
Board Member, Ithaca
Health Alliance Ithaca, NY
I
joined the board based on their mission and my desire for executive growth to
help with the financial sustainability and organizational strategy of a
community non-profit
Athletic
Trainer Ithaca,
NY
Cayuga
Medical Center 2007-2010
I
was the first athletic trainer hired by a new sports medicine office. Within 1
year, I had expanded athletic training outreach to 9 local schools, succeeded
in getting football coverage contracts, and helped improve the efficiency of
the clinic growing the practice from 1 part time physician to 3 physicians and
7 athletic trainers.
Ø Achieved
department growth by partnering with local high schools to grow athletic
training outreach services and event coverage from zero schools to nine high
schools and six football teams and acting as physician extender improving
patient care, increasing patient volume and assisting with procedures
increasing from one to three physicians in the practice
Exercise
Physiologist Ithaca,
NY
Island
Health and Fitness 2006-2007
Ø Grew the Peak
Performance Sports Training area of Island Health & Fitness and was the
lead instructor in charge of writing the program, creating workouts and
overseeing its implementation
Ø Wrote specific
training programs for members after consulting with them to meet their
individual needs
Professional
Projects
I
am always looking to improve my knowledge and understanding, so I completed my
graduate degree in Sport Management while working full time in order to better
understand business and management. I
also take the initiative to study on my own and have read several books and
taken online courses on accounting, finance and marketing to be better able to
understand business and decision making.
Ø Developed
application and policy and procedures for approved provider credentialing
through the Board of Certification to offer continuing education credits
Ø Delivered comprehensive
department marketing proposal to increase market share across functions
Ø Wrote proposal
and led project for putting a gym in a residential housing complex
Ø Completed
Project Management coursework to improve my understanding of the project
management process
Ø Organized
education for coaches on athletic topics in response to a need amongst the
local schools including First Aid, CPR and the Coach’s Resource Manual
Ø Strategic
Marketing plan for local soccer club to gain sponsorships and new members
Ø Co instructor
Current Topics in Sports Medicine for Cayuga Medical Center Physical Therapy
Residency Program 2008-Present covering injury prevention, functional training
for sports and a hands-on practical session
Ø
Koba,
T. (2014 Policy and Organization class). Role of leadership in athletics on
strategy.
Ø Koba, T. (2013
Business and Finance class). Valuation of franchises.
Certifications, Awards
and Skills
Ø
ATC,
CSCS, PES, CES, CMT
Ø
AHA
BLS and Heartsaver Instructor
Ø
NYSED
Certified First Aid/CPR for Coaches Instructor
Ø
N NYSED
Certified Instructor Health Sciences for Coaches
Ø
Strategic
Organizational Leadership
Ø
2015
Inductee to SUNY Cortland Chapter of Phi Kappa Phi National Honor Society
Ø Microsoft
Office Suite, Mailchimp, Google Blogger, social media
Ø
Highly
organized, effective communicator with strong leadership ability
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